SaaS Discount Impact Calculator

Inputs

Revenue Basis:

Standard Revenue ($):

Discount Percentage (%): 15%

Discount Duration (Months):

Est. Conversion Rate Increase (%): 10%

Potential Impact on Churn/LTV:

Slight Decrease No Change Slight Increase

Assumed Avg. Customer Lifetime (Months): 24 Months

Estimate how long a typical customer stays before churning.

Calculations based on a hypothetical cohort of 100 newly acquired customers.

Estimated change in revenue during the discount duration for the new cohort, considering increased conversions but lower price.

Estimated total change in lifetime revenue from the new cohort, factoring in the discount, duration, conversion boost, and LTV impact adjustment.

Adjust the inputs above and click 'Calculate Impact' to see the results.