SaaS Launch Checklist

Your interactive guide to a successful launch!

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Pre-Launch Essentials

Define Target Audience & Value Prop

Finalize Branding & Logo

Create Landing Page (Compelling Copy, CTA)

Set up Email List / Waitlist

Set up Analytics (Google Analytics, etc.)

Set up Payment Processor

Prepare Privacy Policy & ToS

Product Hunt Launch

Find a Hunter (or self-hunt)

Prepare Assets (Logo, Screenshots, Video/GIF)

Write Maker Comment (Story, Ask)

Prepare Launch Day Outreach (Email, Social)

Schedule Post (Optimal Time - e.g., 12:01 AM PST)

Engage Actively in Comments on Launch Day

Indie Hackers Engagement

Update IH Product Page

Write a Launch Post / Milestone

Share PH link (if applicable) in comments/post

Engage with Community Feedback

Reddit Outreach

Identify Relevant Subreddits (Read Rules!)

Build Karma / History in Subreddits (if needed)

Craft Value-Driven Post (Not just promotion)

Engage Genuinely with Comments

Post-Launch Activities

Send Thank You Email to Supporters/Users

Analyze Launch Data & Metrics

Gather Feedback (Surveys, Interviews)

Plan Next Steps / Roadmap Based on Feedback