Endless scrolling has become a modern-day addiction, one developer has found a unique solution that not only helps users break free from mindless content consumption but also turns their curiosity into actionable personal development.

Meet Jack Friks, the creator of Curiosity Quench, a mobile app that helps users scroll less on social media by providing custom purposeful actionable plans.

Curiosity Quench helps users redirect the energy spent scrolling into meaningful, purposeful action.

Here’s how the app works:

Explore New Interests: Users discover and log topics they’re genuinely curious about

Create a Curiosity List: These interests are added to a personalized tracking system

Generate Actionable Plans: The app creates custom actionable plans to explore these interests

Take Meaningful Action: Users are guided to actively learn and grow

Reduce Mindless Scrolling: As a natural byproduct, users spend less time on mindless scolling

The genius of Curiosity Quench lies in its ability to channel users’ natural curiosity into productive learning and personal development.

REVENUE

With just one app, Jack Friks has built a remarkable business:

• Monthly Recurring Revenue (MRR): $5,000
• User Base: Over 30,000 users

These numbers are impressive because they show the value that the app offers to its userbase.

MARKETING AND DISTRIBUTION

The marketing strategy for Curiosity Quench is focused on social media where its users are.

Instagram and TikTok

Short video content,

Direct demonstrations of the app’s value,

Quick, relatable storytelling about the value you get from habits formed using the app,

Driving app downloads.

Twitter

Transparency in revenue and growth,

Feature update announcements,

User impact stories,

Building credibility through open communication,

This multi-platform approach not only attracts users but also builds a brand narrative of authenticity and user-centric design.

KEY TAKEAWAYS

For developers looking to create meaningful, profitable products, Curiosity Quench offers several valuable lessons:

Solve a Real Problem: Identify genuine user pain points—in this case, social media addiction and lack of personal growth

Create Value Beyond the Solution: Don’t just reduce a negative; provide a positive alternative

Be Transparent: Share your journey, revenue, and user impacts to build trust

Use Limited Resources Creatively: Bootstrapping is possible with the right value proposition

Leverage Social Platforms Strategically: Use the platforms you’re helping users manage more effectively.

Jack Friks has demonstrated that with creativity, understanding of user needs, and a solid execution strategy, developers can build successful, impactful products that genuinely improve people’s lives.

Curiosity Quench is more than an app—it’s a movement towards intentional living in a distraction-filled world.

You can learn more about Jack’s journey on Twitter or you can try out Curiosity Quench here.